Las Vegas company calls on chapels to end Elvis-themed weddings

Las Vegas company calls on chapels to end Elvis-themed weddings

Las Vegas chapels of affection that use Elvis Presley’s likeness may discover themselves turning into Heartbreak Resorts.

The licensing firm that controls the title and picture of “The King” is ordering Sin Metropolis chapel operators to cease utilizing Elvis in themed ceremonies, the Las Vegas Overview-Journal reported on Monday. Genuine Manufacturers Group despatched cease-and-desist letters in early Might to a number of chapels, that are anticipated to be compliant by now.

With Elvis so intently tied to Vegas’ wedding ceremony trade, some say the transfer may decimate their companies.

“We’re a family-run enterprise, and now we’re hanging with the massive canines,” mentioned Kayla Collins, who operates LasVegasElvisWeddingChapel.com and the Little Chapel of Hearts along with her husband. “That’s our bread and butter. I don’t get it. We have been simply hitting our stride once more by COVID, then this occurs.”

Clark County Clerk Lynn Goya, who led a advertising and marketing marketing campaign selling Las Vegas as a marriage vacation spot, mentioned the order for chapels to cease utilizing Elvis couldn’t have come at a worse time for the sector.

Genuine Manufacturers Group despatched cease-and-desist letters in early Might to a number of chapels.AP

Town’s wedding ceremony trade generates $2 billion a yr, and officers say Elvis-themed weddings signify a major variety of the ceremonies carried out.

“It’d destroy a portion of our wedding ceremony trade. Various folks may lose their livelihood,” Goya mentioned.

One chapel final weekend had its Elvis impersonator change as a substitute right into a leather-based jacket, denims and a fedora for a “rock ‘n’ roll” themed ceremony, the Overview-Journal reported.

Graceland Wedding ceremony Chapel, which performs 6,400 Elvis-themed weddings per yr, has not been served a warning but, in keeping with supervisor Rod Musum.

Genuine Manufacturers Group didn’t instantly reply Tuesday to an emailed request for remark.

The licensing firm oversees the estates of massive names like film star Marilyn Monroe and boxer Muhammad Ali and 50 shopper manufacturers.

Within the cease-and-desist letter, the corporate mentioned it can halt unauthorized use of “Presley’s title, likeness, voice picture, and different parts of Elvis Presley’s persona in commercials, merchandise and in any other case.” The letter additionally mentioned “Elvis,” “Elvis Presley,” “and “The King of Rock and Roll” are protected emblems.

The order shouldn’t translate into authorized motion in opposition to Elvis-themed stage exhibits in Las Vegas corresponding to “All Shook Up” as a result of impersonating somebody for dwell performances corresponding to exhibits is taken into account an exception underneath Nevada’s proper of publicity regulation, in keeping with Mark Tratos, an area lawyer who helped write the statute.

“An Elvis present is a performer primarily entertaining others by re-creating that individual onstage,” Tratos mentioned.

Kent Ripley, whose enterprise is named Elvis Weddings, mentioned he has by no means run into this problem in 25 years of performing as Elvis.

“They wish to shield the Elvis model. However what are they defending by taking Elvis away from the general public?” Ripley requested.

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