General Mills, Audi, Pfizer pausing Twitter ads: report

General Mills, Audi, Pfizer pausing Twitter ads: report

Normal Mills and three different firms have paused promoting on Twitter, days after the social media platform was acquired by billionaire Elon Musk for $44 billion.

“We’ll proceed to watch this new path and consider our advertising and marketing spend,” a spokesperson for the maker of  Cheerios and Fortunate Charms cereal mentioned.

In the meantime, Oreo maker Mondelez Worldwide, Pfizer and Volkswagen’s Audi have additionally quickly paused their Twitter promoting, the Wall Road Journal reported. Advertisers are involved a couple of flurry of govt departures and Musk’s plans for content material moderation, the Journal reported. They be a part of automaker Normal Motors, which final week mentioned it had quickly halted paid promoting on Twitter.

The Publish reported Tuesday {that a} “huge 4” promoting company has reportedly beneficial purchasers “pause” operating advertisements — and others are planning to maneuver their budgets elsewhere if the location turns into chaotic and unpredictable underneath Musk.

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